All the acts of behaviour are judgements of reality . The first stage in th:is judgesment is denotative . The second is connotative . Denotative judgement contains 6 components: diacriticity, organization, identification, naming, specialization, timing. All of them have to be provided with values of truth. Value of truth of denotative judgements derives from their value of truth in context. Context is a consensus space. Thus, subject denotes object starting from theory of context he holds. As far as psychology is (...) corcerned, starting from a theory of perception -instead of a theory of denotation- has been a decisive setback. (shrink)